Jason Pereira on Using AI to Optimize and Grow Your Financial Planning Practice

Guest: Jason Pereira, Partner & Senior Financial Consultant at Woodgate Financial Inc. in Toronto. Jason is a financial planner, writer, speaker, teacher, and podcast host with 20 years of experience in finance, practice management, and fintech.

In a Nutshell: The rise of generative AI like ChatGPT, Bard, Midjourney, and Dall-E is creating a new series of challenges and opportunities for advisors. First-mover advisors, like Jason, are integrating this fast-moving technology into their practices so they can grow more profitably and free up more time for human-to-human interaction that no technology can ever replicate. Listen in as Jason and I discuss how you can take advantage of AI instead of being taken advantage of by AI.

.Jason Pereira and I discuss:

Why the AI revolution will be more impactful on financial advisors than the robo advisor panic of 10 years ago — and more positive.
How AI will usher in a new era for advisor productivity and marketing personalization.
How digitization and commoditization of traditional financial services opens up valuable opportunities on the human side of advice.
Using your tech stack to find the sweet spot between economic, biological, and time bottlenecks on the services you can provide.
Sample use cases for AI and some platforms beyond ChatGPT that advisors should be investigating.
What Dunbar’s Number tells us about the optimal size of your practice.
How AI can help you determine “where to shoot first” as you develop your financial planning recommendations.
What kinds of advisors are poised to thrive in an “AI plus human” world and what kinds will struggle to compete.
Your responsibilities as an ethical AI user.